social media | Portfolio

Communications is the key

November 14, 2014 by Justin

I recently became the communications manager at strategic brand design agency Webb deVlam, a global firm with a rich history in industrial and package design but that has now integrated more upper funnel efforts to assist brands in utilizing design as a tool to help solve complex business problems. My role is to help promote the general awareness of the agency and it’s team of creative strategists and strategic creatives across trade publications, design-focused media, and other areas where PR […]

Categories: Communications • Tags: awards, communications, events, public relations, social media, Webb deVlam

Proactive social outreach

June 25, 2014 by Justin

Social media may FINALLY be free of buzz term status. The last few years, companies thought that Facebook or Twitter would be their silver bullet to success for every type of conversion or KPI you can think up. But it seems that now, in 2014, many have come to realize that social media channels are places where companies and their most important asset – their people – can interact with consumers. It’s used in some capacity to assist in companies getting users through conversion […]

Categories: Marketing, Social Media • Tags: conversations, marketing communications, social media

OneAmerica: Marketing communications & more

February 12, 2013 by Justin

I started working at OneAmerica Financial Partners in the fall of 2006 as a temp in the marketing department. Before my assignment finished, the company offered me a full-time position for a newly created role as a marketing communications strategist. Little did I know that this would happen to me more than once in my career, stepping into a role that was completely new. The good thing about that: you can really only shine. The bad thing about that: if you […]

Categories: Campaign, Marketing • Tags: B2B, direct mail, email, event marketing, ExactTarget, lead generation, marketing, OneAmerica, project management, social media