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Content Enablement – well, what’s that?

September 25, 2017 by Justin

While at ZS, my former boss at CareerBuilder gave me a call to let me know she had a role opening up on her team and that I would be an ideal fit for it. “What does it entail?,” I asked. She described a role that was a blend of research, testing, optimization, and consultation that sounded like all the things I love doing and am not too shabby at. When I returned to CareerBuilder in 2016, I was eager […]

Categories: Marketing, Product, SEO, Technology • Tags: content marketing, product management, product marketing, SEO

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Adventures in Podcasting

August 14, 2017 by Justin

Despite being an introvert, I have found myself to be very inquisitive of people in general. Perhaps it’s not so surprising – deflect attention by asking other people more questions to get them to reveal things about themselves instead. As a kid growing up, I always imagined myself having a talk show where I would interview musicians on MTV about their albums and not ask the stupid questions I would hear repeated on every single program while they were doing […]

Categories: Social Media, Technology • Tags: entertainment, podcast

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Smalls wins in community management efforts

Tackling community management and employee engagement

September 28, 2015 by Justin

When managing a technology platform that serves thousands of people, it’s challenging to address all the variables that come into play when trying to improve overall engagement, much less general adoption and use. How does one identify where the gaps are today?How can you dissect the current user attitudes that get to the root of their real problem?  How can you inspire a fresh perspective and reignite interest? These are big questions that left me somewhat dumbfounded. But then I had the […]

Categories: Communications, Employee Engagement, Technology • Tags: collaboration, community management, employee engagement, Jive, Knowledge Management, social collaboration, technology platform

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Recent Posts

  • Measly Blog Hardly Makes Up for 4-Year Silence
  • Well, a lot has happened.
  • Content Enablement – well, what’s that?
  • Adventures in Podcasting
  • Tackling community management and employee engagement

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