by Justin
To anyone who knows me, they know that I am a performer. I love to make people laugh and am the person at a party who skirts about the room to make sure everyone’s drink is full and that they’re having a great time – even when I’m not the host! Maybe that’s why I get invited…more on that later. Anyway, I’ve had a few moments in the spotlight since acting in college and I love it. I want to […]
Categories: Videos • Tags: Banana Republic, CareerBuilder, video
by Justin
One of the things I think I’m most proud of and enjoy from my work at CareerBuilder is being involved in the visual strategy for our content. Now, I’m no designer and I have no degree in art theory or anything, but I think I have an eye. I’m also notorious for drawing or sketching in every meeting I’m ever in because I’m a visual learner. I’ve also learned that it’s helpful for some designers in an environment where time […]
Categories: Photos • Tags: minigraphics, survey data, visual strategy
by Justin
Whenever it’s been suggested that I read a ‘business’ book, I grimace. I don’t doubt there’s a modicum of wisdom that could be gleaned from the author(s) and applied to my own life. The problem with most of these books, though, is that they’re usually terrible. I find any that I’ve read seem to suffer from any or all of these hurdles: The author is not a writer and the publisher cared so little about this fact that everyone gave up on […]
Categories: Food for Thought • Tags: books, business, reading
by Justin
Since I started with the marketing team as the social media specialist, I’ve written many pieces on job seeker advice for our editorial channels. While you may have seen articles published through MSN or AOL or CNN, most pieces published to our sites – CareerBuilder.com and TheWorkBuzz.com. With those audiences, I could give more of a personalized style. My goal is to be a job seeker advocate, a person who gives our readers a dose of truth paired with realistic advice from a […]
Categories: Articles, Communications • Tags: article, career advice, CareerBuilder, job search, writing
by Justin
Upon moving to Chicago in 2010, I procured work as a celebrity gossip editor and blogger. Yes, like a Perez Hilton. But far more endearing, attractive and poor. I worked for a site called SocialiteLife.com, which had been newly acquired by the Buzz parent company (they also own Buzzfeed.com – a site that no one knew of then but today you cannot escape in your Facebook feed). For about nine months, I sat at my computer at home and wrote […]
Categories: Communications • Tags: blogging, celebrity gossip, entertainment, SocialiteLife.com, writing
by Justin
Another freelance article for Primer Magazine on how to network when you’re not an extrovert by nature.
Categories: Articles, Food for Thought • Tags: article, freelance, Primer Magazine, writing
by Justin
I started working at OneAmerica Financial Partners in the fall of 2006 as a temp in the marketing department. Before my assignment finished, the company offered me a full-time position for a newly created role as a marketing communications strategist. Little did I know that this would happen to me more than once in my career, stepping into a role that was completely new. The good thing about that: you can really only shine. The bad thing about that: if you […]
Categories: Campaign, Marketing • Tags: B2B, direct mail, email, event marketing, ExactTarget, lead generation, marketing, OneAmerica, project management, social media
by Justin
As part of our video series we created with Banana Republic, we shot a quick commercial to launch via social and through email campaigns to promoting CareerBuilder’s partnership with Banana Republic‘s ‘Win Your Salary’ campaign over Labor Day 2012. That video alone got over 5,000 views in a little under three days. Sure, it’s no Bieber music video, but I’ll take my viewers as I get ’em. Here’s the blog post we deployed to our users. Props to P3 Mediaworks […]
Categories: Campaign, Marketing, Videos • Tags: Banana Republic, campaign, CareerBuilder, commercial, video
by Justin
Since I started with CareerBuilder, I’ve been writing content for both their B2B and job seeker blogs, The Hiring Site and The Work Buzz, respectively. In addition to getting to show a bit more flair in content on those channels, I’ve also been fortunate to write career-related advice for one of CareerBuilder’s largest partners, MSN. A quick search on Google will pull in my published articles there (but I’ve taken care of that search for you right here!), but I figured I’d […]
Categories: Articles, Communications • Tags: article, career advice, CareerBuilder, job search, MSN, writing
